Date : Wednesday, 19 October 2022
Venue : Virtual
Opening Remarks and Welcome
9:00 am to 9:15 am
- Payal Raina - Founder - FinTech B2B Marketing Community
Keynote: Converging marketing & technology for a winning
future in digital age- changing the mindset
future in digital age- changing the mindset
9:15 am to 9:45 am
- Karen Mae Ching - Global Financial Services (GFS) Partner Sales Program Lead - AWS Financial Services
Hyperpersonalise B2B Web Experience to Maximise Conversion
Rate and Attract Right Clients
Rate and Attract Right Clients
9:45 am to 10:00 am
- Simon Lord - VP of Marketing - Turtl
Telling Better Digital Stories with Interactive Content
10:00 am to 10:15 am
- Dom Cheto - New Business Director, EMEA & APAC - Ceros
Networking Tea Break
10:15 am to 10:30 am
New Event Landscape: Emergence of the Total Event Program
and Events Strategy
and Events Strategy
10:30 am to 10:45 am
- Patrick Smith - CMO - Cvent
High Impact B2B Marketing Strategies for Financial Markets and Fintech Firms
10:45 am to 11:00 am
- Doug Cunningham - Chief Technology Officer, - Forrit
FinTech Alliance State of the Nation An Editor’s Key Topics for 2023
11:00 am to 11:15 am
- Olivia Minnock - Editor - FinTech Alliance
Networking Tea Break
11:15 am to 11:45 am
Creating Relevant Digital Experiences Without The Headache
11:45 am to 12:00 pm
- Winnie Palmer - Head of Marketing, EMEA - Seismic
How Virtual Meetings and Events Fit into the New Hybrid World of Work?
12:00 pm to 12:15 pm
- Michael Piddock - Founder - Glisser
How to Influence Fintech Buyers
12:15 pm to 12:30 pm
- Daniel Lowther - Board Member - CCgroup
The Global Marketplace for Wealth Management - Supporting Your Positioning,
Engagement & Approach to Market
Engagement & Approach to Market
12:30 pm to 12:45 pm
- Stephen Wall - Founder - Wealth Mosaic
Networking Lunch Break
12:45 pm to 1:30 pm
The Importance of Analyst Relations for B2B FinTech Firms
1:30 pm to 1:45 pm
- Marcel Chambers - Global Head of Client Development - Chartis Research
ESG Marketing Best Practices- Developing Performance-Based Marketing Strategies
1:45 pm to 2:00 pm
- Angela Yore - Founder & MD - SkyParlour
Creating the Fintech Talent Pipeline- Strengthening Partnership Between Businesses
and Academic Institutions
and Academic Institutions
2:00 pm to 2:15 pm
- Mohammad M Ali - Dean of Royal Docks School of Business and Law - University of East London
Hire and Retain Student Talent
2:15 pm to 2:30 pm
- Matt Rempel - Director, Career-Integrated Learning - Sheridan College
Networking Afternoon Coffee Break
2:30 pm to 3:00 pm
Keynote speech - The Road Ahead of MarTech
3:00 pm to 3:30 pm
- Scott Brinker - Editor - Chiefmartec.com
Closing Remarks and Wrap Up
3:30 pm to 3:40 pm
- Payal Raina - Founder - FinTech B2B Marketing Community
Morning Tea & Coffee- MEMBERS ONLY
9:00 am – 9:30 am
Closed Door Group Session – MEMBERS ONLY
9:30 am – 11:45 am
Event registration opens to all non-members + Networking Lunch
11:50 pm – 12:50 pm
Welcome Address –Payal Raina, Founder, FinTech B2B Marketing
12:50 pm – 1:00 pm
Keynote Presentation: Major Tech Drivers to Watch That Are Shaping the Marketing Landscape in the Coming Decade
1:00 pm– 1:15 pm
Big Bets 2022 and Predictions for 2023 – Looking Forward at Macroeconomics and Regulatory Themes
1:15 pm – 1:45 pm
Discover how Artificial Intelligence and Machine Learning are Reshaping B2B Marketing
1:45 pm – 2:15 pm
Demand Generation and Growth Marketing Strategies to Ignite 2022 Growth
2:15 pm – 2:45 pm
How to Use Hyper-Personalisation as a B2B Growth Hack
2:45 pm – 3:15 pm
TEA AND COFFEE NETWORKING BREAK
3:15 pm – 3:45 pm
Advanced ABM With Personalised Content Automation to Drive Growth and Customer Retention
3:45 pm – 4:15 pm
Digital Transformation – How to Break MarTech Silos to Drive Automation and Operational Efficiency
4:15 pm – 4:45 pm
Winning B2B Data-Driven Marketing Strategy is the Next New Normal
4:45 pm – 5:10 pm
Keynote: What Does an Enlightened Marketing Leader Look Like? What are the Contemporary Behaviours that Marketing Leaders and Rising Stars Need to be Considering, Learning, and Exhibiting?
5:10 pm – 5:20 pm
Closing Remarks and Wrap Up
5:20pm – 5:30 pm
Networking Drinks
5:30 pm – 7:30 pm
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